ChatGPT is overhyped. Here’s why.There have been a lot of articles and posts covering ChatGPT (especially on LinkedIn)- everything from it being a ‘Google Killer’ to how…Jan 11, 20231Jan 11, 20231
Social commerce is the future of e-commerce. Here’s how to get ready for itSocial media has accelerated e-commerce adoption amongst businesses by making it easier for users to shop natively within their apps…Oct 29, 2021Oct 29, 2021
Preparing for Ramadan in the new normalWith social gatherings being redefined, your marketing approach should be too.Mar 23, 2021Mar 23, 2021
Six elements to consider in your eCommerce strategyJust like any other part of a B2C business, eCommerce needs a strategic roadmap to succeed in the long-term…Feb 21, 2021Feb 21, 2021
The importance of branding in e-commerceAt a time when e-commerce adoption is accelerating, it’s more important than ever to differentiate your brand from the competition…Feb 20, 2021Feb 20, 2021
2021 eCommerce trends to watchAs economies begin to recover in 2021, here are some trends to watch out for as brands continue their digital transformation journeys…Feb 19, 2021Feb 19, 2021
Unlocking the potential of eCommerce for brands in the Digital AgeAmid ever-evolving consumer needs accompanied by the rise of the digital transformation age, brands have moved to unlock the potential…Feb 19, 20211Feb 19, 20211
Taking back control of life, one drawer at a timeMy attempt to get a handle on the day-to-day in a fast-paced city life, drawing inspiration from Ramadan.May 16, 2018May 16, 2018
How going on a shopping ban changed my life prioritiesI don’t drink or smoke; shopping is my vice- the mindless browsing on my phone whenever I got the chance and buying stuff at 1AM- that’s…May 12, 2018May 12, 2018